On Becoming The World’s Finest Ad Agency: The Brand Studio’s Brand Vision
The year is 2030, we stand at the brink of a creative revolution created 14 years ago. 2017.
On becoming the world’s finest agency, from 2016/17 financial year - TBS is gearing itself to a yearly mission that sees the company develop the Top 3 commercially viable brands annually. At this development rate, in 2030 — TBS will have a total brand of 42 commercially viable brands with a potential net brand value of at least R210 Million with a total annual spend of R80 Million, and a market cap of R 1.5 Billion combined.
THE FOUNDING OF PLAYTIME: DIGITAL POSITIONING A SLOW MIGRATION FROM TRADITIONAL MEDIA
Playtime Network was originally founded in 2012 and incorporated in October 2014 — as a IU Premium Television Network. Playtime™ is a technology driven company that reinforces its positioning through technology into content broadcast value chain. Playtime™, as The Brand Studio’s premium television company is highly involved, in the research, development, production & distribution of original content, which is distributed across the world through the company’s network infrastructure.