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9 post(s) from Nelson Moropana

Our 2030 Brand Vision | The Brand Studio

Contribution: Nelson Moropana On Becoming The World’s Finest Ad Agency: The Brand Studio’s Brand Vision The year is 2030, we stand at the brink of a creative revolution created 14 years ago. 2017. On becoming the world’s finest agency, from 2016/17 financial year - TBS is gearing itself to a yearly mission that sees the company develop the Top ...
Photo by Namroud Gorguis on Unsplash

How To Transform A Business | The Brand Studio Case Study

Transforming The Brand Studio: Design & Business Model Analysis Contribution; Nelson Moropana (Writer & Creative Director), Innocent Mabuza (Designer) & Ditiro Shai (Illustrator) Story by; Nelson Moropana This is an analysis of how the mission and vision of transforming brands transforms how we conduct business and ultimately transform who we are — as a company. In order to perfect, and build ...

Creating A Clear Brand Identity

There are lots of reasons you need to have a clear brand identity. In fact, most of them are well known cliches like, “People buy from people they like”. But there’s one often overlooked, but incredibly important, reason that ties them altogether. As Lois Geller once put it in an article for Forbes, “A brand is a ...

On Building A Robust Creative Industry

The governing systems that moves and propels forward the the creative industry have fallen right in front of us, re-engineering new systems, laws and way of operating that have since undervalued what the creative industry, and probably even most — what any industry stands or once stood for. The Brand Studio The thing we call ‘money’, — that drives the scale of ...

The Best Way To Stay Creative | The Brand Studio

“The best jobs are not found via a well-manicured resume. They’re found by you doing important work, and then letting people talk about it. It’s better to build a reputation than a resume.” Jeff Goins We all have been victims of our own mediocre, a shallow work ethick backed up by excuses and we’ve gotten to ...

How a TV & Film Industry is Built ( Part 1)

In South Africa we often think too much around and about the issue of building an industry of our own, a Joziwood like idustry that flourishes and has momentum and “itness” — something alongside those lines — and whatever “it” is. So often we never get around what it is that which, we’re supposed to be building and so that being ...